Better visibility is one of Kopenhagen Furs advantages at the international fur and fashion fair in Hong Kong after becoming a member of the Hong Kong Fur Federation. The new price level at the auctions can lead to visitors more willing to buy according to Kenneth Loberg from Kopenhagen Fur.
Hong Kong international Fur & Fashion Fair has begun, and Kopenhagen Fur participates as a member of Hong Kong Fur Federation for the first time.
– We are here every year, but it is the first time we are a part of the federation. You can exhibit on different levels, and this year we do it on a member’s level. That gives us a far more highlighted location at the fair, says Kenneth Loberg, Marketing- and Business Development Director at Kopenhagen Fur.
Kenneth Loberg explains that Hong Kong International Fur & Fashion Fair is the most important export fair and therefor it is important to be visible there.
– We hope that the new price level we saw at the Copenhagen auction which continued at the NAFA auction will bring new retailers, wholesalers and furriers willing to buy. This fair has the best quality and variation, says Kenneth Loberg.
The fair in Hong Kong runs from 25.- 28. February
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